TARGETING DAMAGED HAIR]
Experience a breakthrough in hair care with our latest innovation targeting damaged hair: Absolut Repair Molecular. We have redefined hair repair by addressing two distinct types of damage:
– Damage to the surface of the hair, leading to problems of dryness and roughness of the fibre. The hair needs to be repaired by nutrition, which is why we have the Absolut Repair range.
– Internal damage occurring at the molecular level, leading to elasticity problems, fibre weakness and a lack of movement. This is precisely where the new Absolut Repair Molecular range is going to take action, as the ultimate defense against irreversible damage.
When hair is damaged, its molecular structure, composed of peptides, is compromised. Hair breaks, becomes elastic, with no movement. But most peptides are too big to be reinjected into the fiber, making damage almost irreversible. Scientific discovery – Absolut Repair Molecular. Repair 2 years of damage in one use*. For the first time, L’Oréal Advanced Research achieved to decompose peptides, to inject their components separately into the fiber**. Once inside, they reform & rebuild the molecular structure of the hair

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